Home Features Campaigns Compare Pricing Security About Book Demo

How LenderSpark Works

From signup to sending your first AI-powered campaign in under an hour. Here's exactly what to expect.

LenderSpark Dashboard - Your command center for managing leads, campaigns, and analytics
1

Create Your Account

Sign up and complete a quick onboarding questionnaire. We'll customize your dashboard, default pipeline stages, and AI prompts based on your role (individual LO, team lead, or brokerage owner).

No credit card required to start 2-minute signup Instant access
2

Import Your Contacts

Upload your existing contacts via CSV export from your previous CRM, LOS, or spreadsheet. Our intelligent import maps fields automatically and detects duplicates. We've tested imports of 17,000+ contacts completing in under 10 minutes.

Smart field mapping Duplicate detection Bulk import Co-borrower linking
3

Configure Your Pipeline

Set up pipeline stages that match how you actually work. Start with our mortgage-specific templates or create custom stages. Common setups include: New Lead → Pre-Qual → Application → Processing → Underwriting → Clear to Close → Funded.

Drag-and-drop stages Custom stage names Templates available Unlimited stages
4

Launch AI-Powered Campaigns

This is where LenderSpark shines. Choose from 17+ pre-built templates or describe what you want in plain English—AI builds the campaign in under 3 minutes. Target contacts using 50+ criteria including credit score ranges, loan stages, geography, and engagement history.

17+ campaign templates 50+ targeting criteria AI content generation Email + SMS

Typical Setup Timeline

Most users are fully operational within their first day.

~5 min
Account Setup
~10 min
Contact Import
~15 min
Pipeline Config
~30 min
First Campaign

What You Get From Day One

📊 Complete Dashboard

See your entire pipeline at a glance. Track leads, loans, and team activity in real-time.

🤖 Market-Adaptive AI Scoring

Dual-AI system that adapts to market conditions. Scores update quarterly based on real market research.

📧 Native Email

Gmail integration means emails send from your actual address. No "sent via" footers.

📱 Compliant SMS

A2P 10DLC registered. TCPA consent ledger. AI guardrails with 98%+ compliance rate. Send at scale safely.

🔄 Stage-Aware Campaigns

Automation that knows where leads are and adapts automatically. No manual list management.

📄 Document Tracking

Know exactly what documents you're waiting on for each person. Auto-request missing items.

Ready to Get Started?

Book a personalized demo and we'll walk you through the setup process together.

Book Your Demo

Questions? sales@lenderspark.ai